Articles on: Post-Purchase

Can I customize the button on the Post-purchase page?


Overview


Customizing the appearance of the post-purchase page's button is essential for maintaining brand consistency and enhancing the customer experience. With UpsellPlus, you can adjust the button color to align with your store's theme settings.


Note: The UpsellPlus app, the preview may display a default green button. This is just a placeholder to illustrate the layout. The actual post-purchase page viewed by customers will reflect the button color specified in your theme settings


Step-by-Step Guide


  1. Access Theme Customization
  • Log in to your Shopify Admin panel.
  • Navigate to Sales Channels > Online Store.
  • Select your active theme and click Customize.


  1. Modify Button Color
  • In the theme editor, go to Settings > Colors.
  • Locate the option for the main button color.
  • Choose your desired color to match your branding.


  1. Save Changes
  • After making the adjustments, click Save to apply the new button color.



Here you can choose a scheme and change the button color.



The post-purchase page is a powerful tool to grow AOV. Shopify wants to make sure it is used responsibly as it will add a charge to the customer's credit card, by editing the original order.


Shopify's UX Guidelines for Post-Purchase Pages

Shopify enforces specific guidelines to ensure a positive post-purchase experience:


  • Transparency: Clearly disclose all costs associated with a purchase.
  • Customer Autonomy: Provide straightforward options to accept or decline upsell offers without exerting pressure.
  • Limit Offers: Display no more than two consecutive upsell offers.
  • Relevance: Tailor upsell offers to align with customers' shopping behaviors and preferences.
  • Appropriate Messaging: Use default copy that directly addresses customers in a voice suitable for any store, regardless of brand personality.


For a comprehensive understanding of these guidelines, refer to Shopify's UX/UI principles for post-purchase pages here.


Button Text Restrictions

The text on the accept button is standardized to maintain clarity:


  • For Paid Products: Use "[Pay now • Product total price]".
  • For Free Products: Use "[Add now • Free]" or "[Add now • $0]".


Note: Merchants cannot modify the button text but can translate it to support different languages.


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Updated on: 20/03/2025

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