How to get started: post-purchase upsells
Overview
Implementing post-purchase upsells allows you to offer additional products or services to customers immediately after they complete a purchase. This strategy can enhance customer satisfaction and increase your average order value. UpsellPlus provides a seamless way to set up these offers within your Shopify store.
Step-by-Step Guide
- Create a Post-Purchase Offer
- Log in to your Shopify Admin panel.
- Navigate to the UpsellPlus app.
- Click on Create Offer.
- Select Post-Purchase as the offer type.
- Configure the Offer Details
- Name Your Offer: Provide a descriptive name for internal reference.
- Add Products: Choose the products you wish to feature in the upsell.
- Set Discounts: Optionally, apply discounts to make the offer more enticing.
- Limit Items: Specify the maximum number of items a customer can add from this offer.
- Add a Downsell Offer (Optional)
If a customer declines the initial upsell, you can present a downsell offer with a different product or a better deal.
To add a downsell:
- Click on Add Downsell Offer.
- Configure the downsell details similarly to the upsell.
- Set Display Conditions
Define the criteria under which the upsell offer will be shown, such as:
- Cart value thresholds.
- Specific products in the cart.
- Customer tags.
- Preview the Offer
- Use the preview feature to see how the offer will appear to customers.
- Note: The button design and colors are inherited from your checkout settings and may differ from the preview.
- Save and Activate Your Offer
- Once you’ve finalized your settings, click Save & Activate.
- The post-purchase upsell will now appear to customers immediately after checkout.
Key Considerations
- Relevance: Ensure that the upsell products are complementary to the customer's original purchase to increase the likelihood of acceptance.
- Timing: Post-purchase offers are presented immediately after the initial purchase, making it a prime opportunity to suggest additional products.
- Customer Experience: Keep the offers concise and straightforward to avoid overwhelming the customer.
Related Articles
- How to Enable UpsellPlus Post-Purchase Offers in Your Shopify Admin
- Which Payment Methods Can Be Used to Trigger a Post-Purchase Page Offer?
Updated on: 20/03/2025
Thank you!